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Codes for self-regulation in advertising: from reality to rh

Bibliographic Details
Main Author: Chandrasekharan. Uma.
Format: Article
Language:English
Published: 1999
Subjects:
LEADER 00581nab a22002177a 4500
008 160615b1999 xxu||||| |||| 00| 0 eng d
100 |a Chandrasekharan. Uma. 
245 |a Codes for self-regulation in advertising: from reality to rh  |c Chandrasekharan. Uma. 
260 |c 1999 
300 |a pp.72-79 
650 |a Cases 
650 |a Fair Competitition 
650 |a Children 
650 |a Harmful Products 
650 |a Honesty 
650 |a Truthfulness 
650 |a Asci- Code 
650 |a Complience 
650 |a Advertising 
773 |a INDIAN MANAGEMENT  |d MAR 
999 |c 26316  |d 26316