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Cross selling or cross purposes?

Bibliographic Details
Main Author: Harding, Ford
Format: Article
Published: 20
Subjects:
LEADER 00364nab a22001457a 4500
008 160615b20 xxu||||| |||| 00| 0 eng d
100 |a Harding, Ford 
245 |a Cross selling or cross purposes?  |c Harding, Ford. 
260 |c 20 
300 |a 45-56 
650 |a Customer 
650 |a Sale 
650 |a Case Study 
773 |a Harvard Business Review  |d Jul-Aug 
999 |c 30926  |d 30926