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Role of creative marketing in 10x journey
Main Author: | |
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Format: | Article |
Language: | English |
Published: |
2008
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Subjects: |
LEADER | 00490nab a22001817a 4500 | ||
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008 | 160615b2008 xxu||||| |||| 00| 0 eng d | ||
100 | |a Kistruck, Geoffrey M | ||
245 | |a Role of creative marketing in 10x journey |c case of IT firms from India | ||
260 | |c 2008 | ||
300 | |a 113-130 | ||
650 | |a Informance Technology | ||
650 | |a India | ||
650 | |a It In India | ||
650 | |a It | ||
650 | |a 10x Journey | ||
650 | |a Marketing In It | ||
773 | |a IIMB Management Review |d March | ||
999 | |c 37082 |d 37082 |