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Role of creative marketing in 10x journey

Bibliographic Details
Main Author: Kistruck, Geoffrey M
Format: Article
Language:English
Published: 2008
Subjects:
It
LEADER 00490nab a22001817a 4500
008 160615b2008 xxu||||| |||| 00| 0 eng d
100 |a Kistruck, Geoffrey M 
245 |a Role of creative marketing in 10x journey  |c case of IT firms from India 
260 |c 2008 
300 |a 113-130 
650 |a Informance Technology 
650 |a India 
650 |a It In India 
650 |a It 
650 |a 10x Journey 
650 |a Marketing In It 
773 |a IIMB Management Review  |d March 
999 |c 37082  |d 37082