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How to market in a downturn

Bibliographic Details
Main Author: Quelch John A
Format: Article
Language:English
Published: 2009
Subjects:
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008 160615b2009 xxu||||| |||| 00| 0 eng d
100 |a Quelch John A 
245 |a How to market in a downturn  |c Quelch John A. 
260 |c 2009 
300 |a 52-63 
650 |a Market 
773 |a Harvard Business Review  |d Apr 
999 |c 38206  |d 38206