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The influence of distributor support and price adaptation on performance of small and medium-sized enterprise

Although a number of studies have examined the antecedents of export performance, little empirical attention has been given to the influence of distribution support and price adaptation on this issue. To address this gap in the literature, this article develops a new model which integrates these two...

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Bibliographic Details
Main Author: Sousa, Carlos M P
Format: Article
Language:English
Published: 2014
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Ahmedabad (HO): Unknown

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Copy Unknown (Vol. 32, Issue. 4) Available  Place a Hold