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Market Orientation of Small Scale Enterprises
The purpose of this paper is to measure the marketing orientation and its relationship to some of marketing practices of small scale industries. The focus of this part is to ascertain the current status of marketing orientation in small scale industries. As on 31st March, 1990 there are 2068 tiny an...
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| Format: | Article |
| Language: | English |
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1994
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Ahmedabad (HO): Unknown
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| Copy Unknown (Vol. , Issue. ) | Available Place a Hold |