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Organizing for internally developed corporate ventures
If innovation is to be pursued as a long-term strategic move for prosperity rather than a survival tactic in troublesome times, an alternative focus is needed. Energies should be redirected toward maintenance responsibilities involving the overall corporate system rather than limiting efforts to ven...
Main Author: | Brazeal, Deborah Virginia |
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Format: | Article |
Language: | English |
Published: |
1993
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