Loading...

General managers control new and existing products different

This article presents some initial findings from an ongoing research project on the way that divisional general managers of targe organizational units control new product innovations. (Control, in this instance, refers to the set of procedures, systems, and actions that general managers use to moni...

Full description

Bibliographic Details
Main Author: Bart, Christopher Kenneth
Format: Article
Language:English
Published: 1993
 Place a Title Level Request

Ahmedabad (HO): Unknown

Holdings details from Ahmedabad (HO): Unknown
Call Number:
Copy Unknown (Vol. 8, Issue. 4) Available  Place a Hold