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LEADER |
00701pam a2200253a 44500 |
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160523b2011 xxu||||| |||| 00| 0 eng d |
020 |
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|a 9788131759370
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082 |
|
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|a 658.8 K6F7
|
100 |
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|a Kotler, Philip
|
245 |
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|a A Framework for marketing management
|b
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260 |
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|a New Delhi
|b Pearson Education (Singapore) Pte.Ltd.
|c 2011
|
300 |
|
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|a 384p.incl.index
|
650 |
|
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|a Philip Kotler
|
650 |
|
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|a Strong Brand Building
|
650 |
|
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|a Long Term Growth
|
650 |
|
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|a Creating
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650 |
|
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|a Communicating Value
|
650 |
|
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|a Delivering Value
|
650 |
|
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|a Framework
|
650 |
|
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|a Management
|
650 |
|
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|a Marketing
|
650 |
|
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|a Marketing Management
|
700 |
|
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|a Keller, Kevin Lane
|
999 |
|
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|c 47660
|d 47660
|