Loading...
Strategic marketing management a means-end approach
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New Delhi
TMH
2002
|
| Subjects: |
| LEADER | 00372pam a2200133a 44500 | ||
|---|---|---|---|
| 008 | 160523b2002 xxu||||| |||| 00| 0 eng d | ||
| 020 | |a 0070486883 | ||
| 082 | |a 658.8 P2S8 | ||
| 100 | |a Parry, Mark E | ||
| 245 | |a Strategic marketing management |b a means-end approach | ||
| 260 | |a New Delhi |b TMH |c 2002 | ||
| 300 | |a ix,275p.; incl.index | ||
| 650 | |a Marketing Management | ||
| 999 | |c 52163 |d 52163 | ||