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Rural marketing targeting the non-urban consumer

Bibliographic Details
Main Author: Velayudhan, Sanal Kumar
Format: Book
Language:English
Published: New Delhi Response 2007
Subjects:
LEADER 00470pam a2200169a 44500
008 160523b2007 xxu||||| |||| 00| 0 eng d
020 |a 0761935889 
082 |a 658.8 V3R8 
100 |a Velayudhan, Sanal Kumar 
245 |a Rural marketing  |b targeting the non-urban consumer 
260 |a New Delhi  |b Response  |c 2007 
300 |a 249p.; incl.index 
650 |a India 
650 |a Consumer Behaviour 
650 |a Rural Marketing 
650 |a Marketing Management 
999 |c 55003  |d 55003