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Branding a practical guide to planning your strategy

Bibliographic Details
Main Author: Randall, Geoffrey
Format: Book
Language:English
Published: New Delhi Kogan Page India 2004
Subjects:
LEADER 00497pam a2200181a 44500
008 160523b2004 xxu||||| |||| 00| 0 eng d
020 |a 8175542004 
082 |a 658.827 R2B7 
100 |a Randall, Geoffrey 
245 |a Branding  |b a practical guide to planning your strategy 
260 |a New Delhi  |b Kogan Page India  |c 2004 
300 |a vii,184p.incl.index 
650 |a Brand Management 
650 |a Marketing 
650 |a Marketing Management 
650 |a Branding 
650 |a Brand 
999 |c 56604  |d 56604