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Global marketing and advertisi...
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Global marketing and advertising understanding cultural paradoxes
Bibliographic Details
Main Author:
Mooij, Marieke De
Format:
Book
Language:
English
Published:
Thousand Oaks, CA
Sage Publications, Inc.
2005
Subjects:
Global Advertising
Global Marketing and Advertising
Marketing and Advertising
Global Marketing
Marketing
Holdings
Description
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Description
Physical Description:
xvi,269p.incl.index
ISBN:
1412914760
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