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Built to love creating products that captivate customers

Bibliographic Details
Main Author: Boatwright, Peter
Other Authors: Cagan, Jonathan
Format: Book
Language:English
Published: New Delhi TMH Education Pvt.Ltd. 2011
Subjects:
LEADER 00698pam a2200241a 44500
008 160523b2011 xxu||||| |||| 00| 0 eng d
020 |a 9780071321112 
082 |a 658.812 B6B8 
100 |a Boatwright, Peter 
245 |a Built to love  |b creating products that captivate customers 
260 |a New Delhi  |b TMH Education Pvt.Ltd.  |c 2011 
300 |a xiii,169p.incl.index 
650 |a Marketing Management 
650 |a Marketing 
650 |a Customer Satisfaction 
650 |a Consumer Satisfaction 
650 |a Customer Services 
650 |a Management 
650 |a Customer Relations 
650 |a Product Management 
650 |a New Poducts 
700 |a Cagan, Jonathan 
999 |c 59940  |d 59940