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Marketing moves
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Marketing moves a new approach to profits, growth, and renewal
Bibliographic Details
Main Author:
Kotler, Philip
Other Authors:
Maesincee, Suvit
,
Jain, Dipak C
Format:
Book
Language:
English
Published:
Boston
Harvard Business School Publishing
2002
Subjects:
Tele Marketing
Marketing Management
Holdings
Description
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Description
Physical Description:
xi,191p.; incl.index
ISBN:
1578516005
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