Social marketing 6 vols. (v1.social marketing: conceptual frameworks and common ground ; v2.social marketing in the developed world ; v3.social marketing in developing countries ; v4. social marketing in developing countries (continue) ; v5.applications of social marketing for sustainable behavior and environmental protection ; v6.social marketing: deepening and expanding the impact

Bibliographic Details
Main Author: Lefebvre, R Craig (Ed.)
Format: Book
Language:English
Published: London Sage Publications Ltd. 2013
Subjects:
Sage
Sage Library in Marketing
Social Marketing
Marketing Management
Marketing
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Call Number: 658.8 S2
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