MKTG a South-Asian perspective
Main Author: | |
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Other Authors: | , , |
Format: | Book |
Language: | English |
Published: |
Delhi
Cengage Learning Pvt. Ltd.
2012
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Subjects: |
LEADER | 00516pam a2200193a 44500 | ||
---|---|---|---|
008 | 160523b2012 xxu||||| |||| 00| 0 eng d | ||
020 | |a 9788131517086 | ||
082 | |a 658.8 L2M4 | ||
100 | |a Lamb, Charles W | ||
245 | |a MKTG |b a South-Asian perspective | ||
260 | |a Delhi |b Cengage Learning Pvt. Ltd. |c 2012 | ||
300 | |a xvii,671p.incl.index | ||
650 | |a MKTG | ||
650 | |a Marketing Management | ||
650 | |a Marketing | ||
700 | |a McDaniel, Carl | ||
700 | |a Sharma, Dheeraj | ||
700 | |a Hair, Joseph F | ||
999 | |c 67084 |d 67084 |