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Food Product Traceability and Customer Value

A customer value-oriented approach is applied to analyze a case study of an ongoing project in rural Thailand to trace quality produce supplied to upmarket retail in the same country. Traceability, an organizational competence, is seldom in business practice as well as in the literature associated w...

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Bibliographic Details
Main Author: Engelseth, Per
Format: Article
Language:English
Published: 2014
Subjects:
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100 |a Engelseth, Per 
245 |a Food Product Traceability and Customer Value  |c Engelseth, Per. 
260 |c 2014 
300 |a 89S - 105S 
520 |a A customer value-oriented approach is applied to analyze a case study of an ongoing project in rural Thailand to trace quality produce supplied to upmarket retail in the same country. Traceability, an organizational competence, is seldom in business practice as well as in the literature associated with value. It has been stressed through this study that traceability systems involve more than technical and cost-related challenges. Aspects of traceability as a value-related knowledge resource are evoked through viewing traceability as embedded in a  
650 |a Integration 
650 |a End-To-End Supply Chains 
650 |a Organic Foods 
650 |a Customer Value 
650 |a Food Product Traceability 
773 |a Global Business Review  |d December 
999 |c 42417  |d 42417