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A Case Study of a Young Evolving Social Enterprise
This case study looks at a young sustainable hybrid social enterprise Under the Mango Tree (UTMT) comprising primarily of UTMT Company (For-profit) which is a market-focused, customer-centric, and profit-driven business enterprise and UTMT Society (Not for profit) which focuses on alternate livelih...
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| Format: | Article |
| Language: | English |
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2011
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| Summary: | This case study looks at a young sustainable hybrid social enterprise Under the Mango Tree (UTMT) comprising primarily of UTMT Company (For-profit) which is a market-focused, customer-centric, and profit-driven business enterprise and UTMT Society (Not for profit) which focuses on alternate livelihood options through technical and capacity building, credit linkages and institutional development. The present focus of UTMT Company is on penetrating with innovative marketing techniques the nich |
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