Loading...

The double-edged sword of legitimacy in base-of-the-pyramid

As compared to developed countries, a much higher proportion of entrepreneurs within base-of-the-pyramid (BOP) markets operate unregistered businesses. Prior research has suggested that the primary cause of such informal activity in these settings is the general failure of

Bibliographic Details
Main Author: Justin
Format: Article
Language:English
Published: 2015
LEADER 00606nab a22001217a 4500
008 160615b2015 xxu||||| |||| 00| 0 eng d
100 |a  Justin 
245 |a The double-edged sword of legitimacy in base-of-the-pyramid  |c Justin. 
260 |c 2015 
300 |a 436 - 451 
520 |a As compared to developed countries, a much higher proportion of entrepreneurs within base-of-the-pyramid (BOP) markets operate unregistered businesses. Prior research has suggested that the primary cause of such informal activity in these settings is the general failure of  
773 |a Journal of Business Venturing  |d May 
999 |c 43842  |d 43842