Good works! marketing and corporate initiatives that build a better world...and the bottom line

Bibliographic Details
Main Author:	Kotler, Philip
Other Authors:	Lee, Nancy R, Hessekiel, David
Format:	Book
Language:	English
Published:	Hoboken, NJ John Wiley and Sons, Inc. 2012
Subjects:	Good Work Company Objective Value Corporate Corporate Philanthropy Kotler, Philip Philip Kotler Public Sector Nonprofit Defense Offense Corporate Driven Initiatives Marketing Driven Initiatives Relationship Marketing Business Social Responsibility Social Responsibility Business Corporate Social Responsibility CSR Corporate Initiatives Marketing Management Management Marketing

Holdings details from Ahmedabad (HO): Unknown
Call Number:	658.802 K6G6
Copy Unknown	Available Place a Hold

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