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The Sustainable enterprise
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The Sustainable enterprise a macromarketing approach
Bibliographic Details
Main Author:
Peterson, Mark
Format:
Book
Language:
English
Published:
Thousand Oaks, CA
Sage Publications, Inc.
2013
Subjects:
BSR
Business Social Responsibility
Environment and Small Business
Business Ethics
Poluttion Prevention
Environment and Business
Corporate Social Responsibility
CSR
Poverty Alleviation
Sustainable Enterprises
Sustainable Enterprise
Environmental Imperative
Globalization
Collaborative Leadership
Contemporary Consumers
State
Society
Business
Role
Marketing and Society
Social Marketing
Macromarketing
Holdings
Description
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Staff View
Description
Physical Description:
xx,535p.incl.index
ISBN:
9781412998680
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