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The Sustainable enterprise a macromarketing approach

Bibliographic Details
Main Author:	Peterson, Mark
Format:	Book
Language:	English
Published:	Thousand Oaks, CA Sage Publications, Inc. 2013
Subjects:	BSR Business Social Responsibility Environment and Small Business Business Ethics Poluttion Prevention Environment and Business Corporate Social Responsibility CSR Poverty Alleviation Sustainable Enterprises Sustainable Enterprise Environmental Imperative Globalization Collaborative Leadership Contemporary Consumers State Society Business Role Marketing and Society Social Marketing Macromarketing

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