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Contagious
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Contagious why things catch on
Bibliographic Details
Main Author:
Berger, Jonah
Format:
Book
Language:
English
Published:
London
Simon & Schuster
2013
Subjects:
Contagious
Marketing Management
Viral Marketing
Word-of-Mouth Advertising
Consumer Behavior
New Products
Holdings
Description
Similar Items
Staff View
Description
Physical Description:
viii,244p.incl.index
ISBN:
9781471111693
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