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Market segmentation how to do it, how to profit from it
| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Oxford
Butterworth-Heinemann
2004
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| Subjects: |
| LEADER | 00486pam a2200169a 44500 | ||
|---|---|---|---|
| 008 | 160523b2004 xxu||||| |||| 00| 0 eng d | ||
| 020 | |a 8131207633 | ||
| 082 | |a 658.8 M2M2 | ||
| 100 | |a McDonald, Malcolm | ||
| 245 | |a Market segmentation |b how to do it, how to profit from it | ||
| 260 | |a Oxford |b Butterworth-Heinemann |c 2004 | ||
| 300 | |a xxv,465p.; incl.index | ||
| 650 | |a Market Segmentation | ||
| 650 | |a Marketing Management | ||
| 650 | |a Marketing | ||
| 700 | |a Dunbar, Ian | ||
| 999 | |c 65834 |d 65834 | ||