How to market books
"Over four editions, Alison Baverstock's How to Market Books has established itself as the industry standard text on marketing for the publishing industry, and the go-to reference guide for professionals and students alike. With the publishing world changing like never before, and the mark...
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Bibliographic Details
Main Author: |
Baverstock, Alison |
Format: | Book
|
Language: | English |
Published: |
London New York
Routledge, Taylor & Francis Group
2015
|
Edition: | 5th ed. |
Subjects: |
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