Brand admiration: building a business people love

Bibliographic Details
Main Author:	Park, C Whan
Other Authors:	Maclnnis, Deborah J, Eisingerich, Andreas B
Format:	Unknown
Language:	English
Published:	New Delhi Wiley India Pvt. Ltd. 2016
Subjects:	Marketing Management Brand Brand Building Strategic Planning Branding Marketing

Holdings details from Ahmedabad (HO): Book Section
Call Number:	658.827 P2B7
Copy Unknown	Available Place a Hold

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