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Strategies for superior performance under adverse conditions

This article explores the strategies pursued by small and medium-sized firms to actively sustain growth within declining markets. A critical analysis of relevant growth theories informs the development of a semi-structured interview schedule; findings drawn from 20 case studies indicate that firms...

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Bibliographic Details
Main Author: Bamiatzi , Vassiliki C
Format: Article
Language:English
Published: 2014
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Ahmedabad (HO): Unknown

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Copy Unknown (Vol. 32, Issue. 3) Available  Place a Hold