Marketing management text and cases

Bibliographic Details
Main Author: Lal, Rajiv
Other Authors: Kasturi Rangan, V, Quelch, John A
Format: Book
Language:English
Published: Boston McGraw-Hill 2005
Subjects:
Marketing Management Text and Cases
Marketing Management Cases
Marketing Management Text
Text and cases
Marketing Management
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Ahmedabad (HO): Unknown

Holdings details from Ahmedabad (HO): Unknown
Call Number: 658.8 L2M2
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