Strategic brand management for B2B markets a road map for organizational transformation

Bibliographic Details
Main Author: Sarin, Sharad
Format: Book
Language:English
Published: New Delhi Response Book 2010
Subjects:
Holistic Brand Management
B2B Brand
Creating Corporate Brand
Brand Communications
Marketing
Product Management
Brand Management
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Ahmedabad (HO): Unknown

Holdings details from Ahmedabad (HO): Unknown
Call Number: 658.827 S2S8
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