Positioning the brand: an inside-out approach

Bibliographic Details
Main Author:	Riezebos, Rik
Other Authors:	Grinten, Jaap Van Der
Format:	Unknown
Language:	English
Published:	London Routledge 2017
Edition:	rep.
Subjects:	Product Management Branding Marketing Brand Position

Holdings details from Ahmedabad (HO): Book Section
Call Number:	658.827 R4P6
Copy Unknown	Available Place a Hold

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