Consumer-brand relationships: theory and practice

Bibliographic Details
Main Author: Fournier, Susan (Ed.)
Other Authors: Breazeale, Michael (Ed.), Fetscherin, Marc (Ed.)
Format: Unknown
Language:English
Published: London Routledge 2017
Edition:rep.
Subjects:
Marketing Management
Brand Management
Consumer Relationships
Brand Relationships
Consumer Brand Relationships

Ahmedabad (HO): Book Section

Holdings details from Ahmedabad (HO): Book Section
Call Number: 658.8343 C6
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