Asian brand strategy: building and sustaining strong global brands in Asia

by Roll, Martin
Published 2015

Brand Identity Management in Developing Brand Equity of Enterprises and its relevance in Entrepreneurship Training in Uzbekistan

by Nozima, Zufarova
Published 2015

Place branding glocal, virtual and physical identities, constructed, imagined and experienced

by Govers, Robert
Published 2009

Private label strategy how to meet the store brand challenge

by Kumar, Nirmalya
Published 2007