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Social TV how marketers can reach and engage audiences by connecting television to the web, social media, and mobile

Bibliographic Details
Main Author: Proulx, Mike
Other Authors: Shepatin, Stacey
Format: Book
Language:English
Published: Hoboken, NJ John Wiley and Sons, Inc. 2012
Subjects:
Description
Physical Description:xvi,272p.incl.index
ISBN:9781118167465